{"title":"Reaction Innovations","description":"\u003cp data-start=\"289\" data-end=\"671\"\u003eReaction Innovations has become one of the most recognized names in bass fishing by creating innovative soft plastic baits that consistently produce results in tournaments and everyday fishing situations. Known for unique designs, lifelike action, and proven fish-catching performance, Reaction Innovations offers a wide range of soft plastics trusted by anglers across the country.\u003c\/p\u003e\n\u003cp data-start=\"673\" data-end=\"1116\"\u003eFrom the legendary Sweet Beaver to popular swimbaits, creature baits, worms, trailers, and finesse presentations, Reaction Innovations lures are designed to help anglers target bass in heavy cover, offshore structure, grass, docks, and open water. Their realistic profiles and natural movement make them effective for flipping, pitching, Texas rigs, Carolina rigs, chatterbait trailers, swim jigs, and other productive bass fishing techniques.\u003c\/p\u003e\n\u003cp data-start=\"1118\" data-end=\"1409\"\u003eWhether you're competing in tournaments or fishing your local waters, Reaction Innovations delivers durable, tournament-proven soft plastics designed to help you catch more fish. Browse our complete collection of Reaction Innovations baits and find the right lure for your next fishing trip.\u003c\/p\u003e\n\u003chr data-start=\"1411\" data-end=\"1414\"\u003e\n\u003ch2 data-section-id=\"1r8frcv\" data-start=\"1416\" data-end=\"1445\"\u003eFrequently Asked Questions\u003c\/h2\u003e\n\u003ch3 data-section-id=\"mckhg6\" data-start=\"1447\" data-end=\"1495\"\u003eWhat is Reaction Innovations best known for?\u003c\/h3\u003e\n\u003cp data-start=\"1496\" data-end=\"1680\"\u003eReaction Innovations is best known for the Sweet Beaver, one of the most popular creature baits in bass fishing and a favorite among tournament anglers for flipping and pitching cover.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1xw55qy\" data-start=\"1682\" data-end=\"1739\"\u003eAre Reaction Innovations baits good for bass fishing?\u003c\/h3\u003e\n\u003cp data-start=\"1740\" data-end=\"1923\"\u003eYes. Reaction Innovations produces a variety of proven soft plastic baits including creature baits, swimbaits, worms, and trailers designed specifically for bass fishing applications.\u003c\/p\u003e\n\u003ch3 data-section-id=\"15blm2t\" data-start=\"1925\" data-end=\"1987\"\u003eWhat techniques work best with Reaction Innovations baits?\u003c\/h3\u003e\n\u003cp data-start=\"1988\" data-end=\"2177\"\u003eReaction Innovations baits are effective for flipping, pitching, Texas rigs, Carolina rigs, swim jigs, bladed jigs, and other bass fishing techniques depending on the lure style being used.\u003c\/p\u003e","products":[{"product_id":"reaction-innovations-kinky-beaver-5-inch","title":"Reaction Innovations Kinky Beaver 5\" Creature Bait Soft Plastic Lure","description":"\u003cp data-start=\"144\" data-end=\"566\"\u003eThe Reaction Innovations Kinky Beaver 5\" takes the legendary Sweet Beaver design to an entirely new level with enhanced action, larger appendages, and increased water displacement built specifically for triggering aggressive bass strikes. Designed for flipping, pitching, punching, and heavy cover fishing, the Kinky Beaver combines proven fish-catching features with innovative new movement that bass haven’t seen before.\u003c\/p\u003e\n\u003cp data-start=\"568\" data-end=\"932\"\u003eBuilt on the same successful platform as the original Sweet Beaver, the Kinky Beaver features a ribbed body that creates pressure waves and vibration while maintaining a streamlined profile that slips easily through grass, wood, and thick cover. It also retains the proven tear drop appendages that help create subtle secondary action during the retrieve and fall.\u003c\/p\u003e\n\u003cp data-start=\"934\" data-end=\"1320\"\u003eWhere the Kinky Beaver separates itself is with its oversized flappers and long antennae-style appendages. The large profile claws feature thick wedge-shaped edges that grab water aggressively, causing the appendages to kick wildly and create tremendous underwater movement. These wedges also slow the bait’s fall rate, helping keep it in the strike zone longer for more reaction bites.\u003c\/p\u003e\n\u003cp data-start=\"1322\" data-end=\"1543\"\u003ePerfect for Texas rigs, punch rigs, Carolina rigs, and jig trailers, the Kinky Beaver delivers a unique combination of glide, vibration, and kicking action that excels in both shallow and offshore bass fishing situations.\u003c\/p\u003e\n\u003ch3 data-section-id=\"q4c1cr\" data-start=\"1545\" data-end=\"1558\"\u003eFeatures:\u003c\/h3\u003e\n\u003cul data-start=\"1559\" data-end=\"2087\"\u003e\n\u003cli data-section-id=\"f9d02n\" data-start=\"1559\" data-end=\"1594\"\u003e5-inch soft plastic creature bait\u003c\/li\u003e\n\u003cli data-section-id=\"2q2j6i\" data-start=\"1595\" data-end=\"1642\"\u003eInspired by the legendary Sweet Beaver design\u003c\/li\u003e\n\u003cli data-section-id=\"108ssbj\" data-start=\"1643\" data-end=\"1693\"\u003eRibbed body creates pressure waves and vibration\u003c\/li\u003e\n\u003cli data-section-id=\"1wbla3u\" data-start=\"1694\" data-end=\"1748\"\u003eOversized flappers produce aggressive kicking action\u003c\/li\u003e\n\u003cli data-section-id=\"o6uutr\" data-start=\"1749\" data-end=\"1815\"\u003eThick wedge claws slow the fall rate for longer strike zone time\u003c\/li\u003e\n\u003cli data-section-id=\"18hscx5\" data-start=\"1816\" data-end=\"1864\"\u003eLong antennae appendages add lifelike movement\u003c\/li\u003e\n\u003cli data-section-id=\"f27ehj\" data-start=\"1865\" data-end=\"1925\"\u003eExcellent for flipping, pitching, and punching heavy cover\u003c\/li\u003e\n\u003cli data-section-id=\"14vbhrl\" data-start=\"1926\" data-end=\"1981\"\u003eGreat for Texas rigs, Carolina rigs, and jig trailers\u003c\/li\u003e\n\u003cli data-section-id=\"1gtgbnl\" data-start=\"1982\" data-end=\"2049\"\u003eStreamlined profile moves easily through vegetation and structure\u003c\/li\u003e\n\u003cli data-section-id=\"1je0hst\" data-start=\"2050\" data-end=\"2087\"\u003eTournament-proven bass fishing bait\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Reaction Innovations","offers":[{"title":"California 420","offer_id":50820608622839,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Dirty Sanchez","offer_id":50820608688375,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Green Pumpkin","offer_id":50820608786679,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Hematoma","offer_id":50820608655607,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Magic Craw Swirl","offer_id":50820608721143,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Sprayed Grass","offer_id":50820608753911,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Watermelon Red","offer_id":50820608590071,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/9726\/9239\/files\/California420_Kinky_Beaver.jpg?v=1780434795"},{"product_id":"reaction-innovations-little-dipper-3-5-inch","title":"Reaction Innovations Little Dipper 3.5\" Finesse Swimbait","description":"\u003cp data-start=\"132\" data-end=\"517\"\u003eThe Reaction Innovations Little Dipper 3.5\" delivers the same proven fish-catching action as the legendary Skinny Dipper in a smaller finesse-sized profile designed for pressured bass and tough fishing conditions. At 3.5 inches long, the Little Dipper is perfect for anglers looking for a subtle swimbait presentation that still produces incredible movement and vibration in the water.\u003c\/p\u003e\n\u003cp data-start=\"519\" data-end=\"893\"\u003eDesigned with a realistic baitfish profile and a highly active tail, the Little Dipper excels on a variety of finesse and power fishing techniques. It performs exceptionally well paired with a fish head spinner, underspin, or umbrella rig, especially when rigged behind a \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eSworming Hornet\u003c\/span\u003e\u003c\/span\u003e style head for forward-facing sonar and open water applications.\u003c\/p\u003e\n\u003cp data-start=\"895\" data-end=\"1296\"\u003eThe Little Dipper is also highly effective on jigheads, drop shot rigs, swimbait hooks, and finesse swimbait presentations where a smaller profile is needed to trigger bites from finicky largemouth, smallmouth, and spotted bass. Whether fishing shallow grass, suspended fish, offshore structure, or schooling baitfish, the Little Dipper provides a natural swimming action that consistently gets bites.\u003c\/p\u003e\n\u003ch3 data-section-id=\"q4c1cr\" data-start=\"1298\" data-end=\"1311\"\u003eFeatures:\u003c\/h3\u003e\n\u003cul data-start=\"1312\" data-end=\"1721\"\u003e\n\u003cli data-section-id=\"1mikixh\" data-start=\"1312\" data-end=\"1347\"\u003e3.5-inch finesse swimbait profile\u003c\/li\u003e\n\u003cli data-section-id=\"xuuk7w\" data-start=\"1348\" data-end=\"1396\"\u003eCompact version of the legendary Skinny Dipper\u003c\/li\u003e\n\u003cli data-section-id=\"f7age6\" data-start=\"1397\" data-end=\"1429\"\u003eRealistic baitfish body design\u003c\/li\u003e\n\u003cli data-section-id=\"1y1r9bw\" data-start=\"1430\" data-end=\"1477\"\u003eActive swimming tail creates natural movement\u003c\/li\u003e\n\u003cli data-section-id=\"p4oi41\" data-start=\"1478\" data-end=\"1527\"\u003eExcellent for fish head spinners and underspins\u003c\/li\u003e\n\u003cli data-section-id=\"1ik4sn2\" data-start=\"1528\" data-end=\"1566\"\u003eGreat on jigheads and drop shot rigs\u003c\/li\u003e\n\u003cli data-section-id=\"1mt850r\" data-start=\"1567\" data-end=\"1610\"\u003eIdeal finesse swimbait for pressured bass\u003c\/li\u003e\n\u003cli data-section-id=\"1xljxvd\" data-start=\"1611\" data-end=\"1667\"\u003eEffective for largemouth, smallmouth, and spotted bass\u003c\/li\u003e\n\u003cli data-section-id=\"14g0u7a\" data-start=\"1668\" data-end=\"1721\"\u003ePerfect for open water, grass, and offshore fishing\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Reaction Innovations","offers":[{"title":"Guntersville Shad","offer_id":50820620517623,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Sexy Shad","offer_id":50820620615927,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Shiner","offer_id":50820620583159,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"White Trash","offer_id":50820620550391,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/9726\/9239\/files\/GuntersvilleShad_Little_Dipper.jpg?v=1780434228"},{"product_id":"reaction-innovations-man-bear-pig-5-inch","title":"Reaction Innovations Man Bear Pig 5\" Creature Bait Soft Plastic Bass Lure","description":"\u003cp data-start=\"149\" data-end=\"544\"\u003eThe Reaction Innovations Man Bear Pig 5\" combines the legendary design elements of the Sweet Beaver with an aggressive creature bait profile built to trigger more bass bites in heavy cover and offshore structure. Designed for versatility and lifelike underwater action, the Man Bear Pig delivers multiple unique movements that imitate crawfish, bluegill, baitfish, and other bass forage species.\u003c\/p\u003e\n\u003cp data-start=\"546\" data-end=\"960\"\u003eBuilt with Reaction Innovations’ signature forward-facing ribs, the Man Bear Pig creates strong pressure waves and water displacement that help bass locate the bait even in dirty or stained water conditions. Its innovative body design includes two thin upper legs, two wide kicking appendages, and dual ribbon tails that each move independently to create a natural and unpredictable presentation bass can’t resist.\u003c\/p\u003e\n\u003cp data-start=\"962\" data-end=\"1230\"\u003eThe streamlined body easily accommodates large straight shank flipping hooks, making it an excellent choice for flipping, pitching, punching, and fishing heavy cover. It also performs exceptionally well as a jig trailer, Carolina rig bait, or shakey head presentation.\u003c\/p\u003e\n\u003cp data-start=\"1232\" data-end=\"1600\"\u003eConstructed from Reaction Innovations’ secret blend of durable yet flexible soft plastic and heavily loaded with salt, the Man Bear Pig encourages bass to hold on longer for improved hook-up opportunities. Available in a wide range of proven bass-catching colors, this 5-inch creature bait is a must-have for anglers targeting largemouth, smallmouth, and spotted bass.\u003c\/p\u003e\n\u003ch3 data-section-id=\"q4c1cr\" data-start=\"1602\" data-end=\"1615\"\u003eFeatures:\u003c\/h3\u003e\n\u003cul data-start=\"1616\" data-end=\"2099\"\u003e\n\u003cli data-section-id=\"f9d02n\" data-start=\"1616\" data-end=\"1651\"\u003e5-inch soft plastic creature bait\u003c\/li\u003e\n\u003cli data-section-id=\"2q2j6i\" data-start=\"1652\" data-end=\"1699\"\u003eInspired by the legendary Sweet Beaver design\u003c\/li\u003e\n\u003cli data-section-id=\"1txtvtq\" data-start=\"1700\" data-end=\"1757\"\u003eForward-facing ribs create vibration and pressure waves\u003c\/li\u003e\n\u003cli data-section-id=\"xlnnjj\" data-start=\"1758\" data-end=\"1803\"\u003eMultiple appendages produce lifelike action\u003c\/li\u003e\n\u003cli data-section-id=\"1u7uuen\" data-start=\"1804\" data-end=\"1852\"\u003eRibbon tails add extra movement and attraction\u003c\/li\u003e\n\u003cli data-section-id=\"1ykkolx\" data-start=\"1853\" data-end=\"1903\"\u003eIdeal for flipping, pitching, and punching cover\u003c\/li\u003e\n\u003cli data-section-id=\"1ti078h\" data-start=\"1904\" data-end=\"1967\"\u003eExcellent as a jig trailer, Carolina rig, or shakey head bait\u003c\/li\u003e\n\u003cli data-section-id=\"1itsjhj\" data-start=\"1968\" data-end=\"2025\"\u003eSalt-impregnated soft plastic for longer bite retention\u003c\/li\u003e\n\u003cli data-section-id=\"5cgflt\" data-start=\"2026\" data-end=\"2061\"\u003eDurable yet flexible construction\u003c\/li\u003e\n\u003cli data-section-id=\"1je0hst\" data-start=\"2062\" data-end=\"2099\"\u003eTournament-proven bass fishing bait\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Reaction Innovations","offers":[{"title":"Blank Check","offer_id":50820639883511,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"California 420","offer_id":50820639916279,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Green Pumpkin","offer_id":50820639850743,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/9726\/9239\/files\/BlankCheck_Man_Bear_Pig.jpg?v=1780432703"},{"product_id":"sweet-beaver-4-2-reaction-innovations","title":"Reaction Innovations Sweet Beaver 4.2\" Soft Plastic Creature Bait","description":"\u003cp data-start=\"141\" data-end=\"478\"\u003eThe Reaction Innovations Sweet Beaver 4.2\" is one of the most legendary soft plastic creature baits ever created for bass fishing. Known for its unique profile, subtle yet highly effective action, and incredible versatility, the Sweet Beaver has become a go-to bait for flipping, pitching, punching, and Texas rig fishing in heavy cover.\u003c\/p\u003e\n\u003cp data-start=\"480\" data-end=\"795\"\u003eDesigned with forward-facing ribs along the body, the Sweet Beaver creates strong pressure waves and water displacement that help bass detect movement even in stained or muddy water. The ribbed texture also gives fish a natural feel when inhaling the bait, encouraging longer hold times and improved hook-up ratios.\u003c\/p\u003e\n\u003cp data-start=\"797\" data-end=\"1277\"\u003eIts recessed centerline allows for better hook penetration, while the thick nose section securely holds hooks in place to reduce tearing and extend bait life. The long flat beaver-style tail is textured along the edges and surfaces for added movement and realism, and it can be split to create a twin-tail presentation for additional action. Additional side appendages positioned at 90 degrees provide subtle fish-attracting movement no matter how the bait is rigged or retrieved.\u003c\/p\u003e\n\u003cp data-start=\"1279\" data-end=\"1471\"\u003ePerfect for Texas rigs, flipping setups, Carolina rigs, punch rigs, and jig trailers, the Sweet Beaver 4.2\" delivers tournament-proven performance for largemouth, smallmouth, and spotted bass.\u003c\/p\u003e\n\u003ch3 data-section-id=\"q4c1cr\" data-start=\"1473\" data-end=\"1486\"\u003eFeatures:\u003c\/h3\u003e\n\u003cul data-start=\"1487\" data-end=\"1939\"\u003e\n\u003cli data-section-id=\"13nnwaq\" data-start=\"1487\" data-end=\"1524\"\u003e4.2-inch soft plastic creature bait\u003c\/li\u003e\n\u003cli data-section-id=\"9qz01q\" data-start=\"1525\" data-end=\"1582\"\u003eForward-facing ribs create pressure waves and vibration\u003c\/li\u003e\n\u003cli data-section-id=\"1cjjuz6\" data-start=\"1583\" data-end=\"1630\"\u003eRecessed centerline improves hook penetration\u003c\/li\u003e\n\u003cli data-section-id=\"1dob3wn\" data-start=\"1631\" data-end=\"1692\"\u003eThick nose section reduces tearing and increases durability\u003c\/li\u003e\n\u003cli data-section-id=\"nyvhz1\" data-start=\"1693\" data-end=\"1743\"\u003eSplit-tail beaver design for customizable action\u003c\/li\u003e\n\u003cli data-section-id=\"1hszofe\" data-start=\"1744\" data-end=\"1795\"\u003eAdditional side appendages create subtle movement\u003c\/li\u003e\n\u003cli data-section-id=\"ejov6o\" data-start=\"1796\" data-end=\"1852\"\u003eIdeal for flipping, pitching, punching, and Texas rigs\u003c\/li\u003e\n\u003cli data-section-id=\"ww1cji\" data-start=\"1853\" data-end=\"1883\"\u003eExcellent jig trailer option\u003c\/li\u003e\n\u003cli data-section-id=\"m7nust\" data-start=\"1884\" data-end=\"1939\"\u003eProven bass fishing bait for heavy cover applications\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Reaction Innovations","offers":[{"title":"Black Blue Flake","offer_id":50820645421303,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Black Red Flake","offer_id":50820645552375,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"California 420","offer_id":50820645519607,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Green Pumpkin","offer_id":50820645683447,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Hematoma","offer_id":50820645454071,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Junebug","offer_id":50820645355767,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Magic Craw Swirl","offer_id":50820645585143,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Okeechobee Craw","offer_id":50820645650679,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Sprayed Grass","offer_id":50820645617911,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Tramp Stamp","offer_id":50820645388535,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Watermelon Red","offer_id":50820645486839,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/9726\/9239\/files\/TrampStamp_Sweet_Beaver.jpg?v=1780431941"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/9726\/9239\/collections\/reaction_innovations.jpg?v=1780871613","url":"https:\/\/brazalocustomlures.com\/collections\/reaction-innovations.oembed","provider":"Brazalo Custom Lures","version":"1.0","type":"link"}