Effective Date: January 15, 2026

Brazalo Custom Lures (“Brazalo,” “we,” “us,” or “our”) values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and protect information when you visit or make a purchase from our website.

Information We Collect

When you visit our website, we may collect the following types of information:

Personal Information

When you make a purchase or attempt to make a purchase, we may collect:

• Name
  
• Billing and shipping address
  
• Email address
  
• Phone number
  
• Payment information (processed securely through third-party providers)
  

Automatically Collected Information

We may automatically collect certain information about your device, including:

• IP address
  
• Browser type
  
• Pages visited
  
• Time spent on the site
  
• Referring website or search terms
  

This information helps us understand how customers use our site and improve performance.

How We Use Your Information

We use your information to:

• Process and fulfill orders
  
• Communicate with you about your purchase
  
• Provide customer support
  
• Improve our website and products
  
• Send promotional emails or updates (only if you opt in)
  
• Prevent fraud and maintain site security
  

Sharing Your Information

We do not sell or rent your personal information.

We may share your information with trusted third parties only as necessary to operate our business, such as:

• Payment processors
  
• Shipping carriers
  
• Website hosting and analytics providers
  

These providers are required to protect your information and use it only for authorized purposes.

Cookies & Tracking Technologies

Our website uses cookies and similar technologies to:

• Improve site functionality
  
• Remember user preferences
  
• Analyze traffic and performance
  

You can choose to disable cookies through your browser settings, but some site features may not function properly.

Email & Marketing Communications

If you opt in to receive emails from us, we may send updates about:

• New products
  
• Promotions
  
• Brand announcements
  

You can unsubscribe at any time by clicking the link in our emails.

Data Security

We take reasonable measures to protect your personal information. All payment transactions are processed through secure, encrypted third-party gateways. However, no method of transmission over the internet is 100% secure.

Your Rights

Depending on your location, you may have the right to:

• Access personal information we hold about you
  
• Request corrections or updates
  
• Request deletion of your personal data
  

To make a request, please contact us using the information below.

Children’s Privacy

Our website is not intended for individuals under the age of 13. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Updates will be posted on this page with a revised effective date.

Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact us:

Brazalo Custom Lures

✉️ Email brazalo.customlures@gmail.com
🌐 Website: https://brazalocustomlures.com