Strike King – Proven Bass Lures, Terminal Tackle & Performance Gear

Strike King is one of the most iconic and trusted brands in bass fishing. Known for producing some of the most tournament-winning baits in the world, Strike King continues to lead the industry with innovative designs, pro-tested performance, and proven fish-catching results.

From their legendary crankbaits and spinnerbaits to finesse plastics, jigs, terminal tackle, and topwater favorites, Strike King delivers reliable, high-quality gear that catches fish in every season.
Explore our selection of Strike King lures and tackle — built for serious anglers and trusted by the pros.